Issue No. 1
The donor nobody owns, the meeting you are not in, and the robot that read your 990
Five things that happened in fundraising this month, in plain English, and what a small shop does about each one by Friday.
The premise
Most donors get one thing from a nonprofit: a receipt.
No report, no call, no photo of what the money did. This publication is about the second thing, and the third. It covers the people and organizations who send them, and the news that changes how giving works.
Pasadena Gives
The local edition.
Greater Pasadena and the west San Gabriel Valley: the organizations, the people who raise the money, the events, and the funders. One organization showcased in every issue, starting with No. 2. Go local
One email a week. Friday morning.
Five items, sourced, with the one move each one asks of a small nonprofit. No sponsor, no ads.
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